by Ella Pili, Hong Kong


Illustrated by ITS Fashion Project’s student, Eunice Yu

Upon introduction to new and potential students, I am amused at how many are quick to anxiously admit they are not good at drawing or don?t know how to draw. Reassurance is offered in two ways: 1) through a scientific breakdown of the creative design and fashion illustration process and 2) the engaged work of the classroom of students that have become a happy community for the past year.

A well articulated creative process helps to break our endeavours into achievable steps and within these realms creativity starts to generate. It is important to note that all successful designers once started from a point of zero ? the first time they picked up their pencils and attempted to draw ? and it is safe to say that the first drawing would never be the best. What is most important is what the aspiring designer will do after this first attempt. They will continue to draw. Herein lies the success equation, the ability to translate intrinsic motivation with engaged practice.

As the diligent fashion student will continue along the course they will learn to understand the impor- tance of proportion, the elements and principles of good design through PRACTICE and individualized constructive critique.

Once the rules of good design are mastered then the individual will begin to develop their personal style. This cannot be created through simply reading the plethora of texts on fashion illustration and design ? these resources can only enhance a designer?s endeavours. They seek inspiration from the multitude of talented fashion designers and illustrator greats such as Rene Gruau, Antonio and David Downton to name only a few. The real point when a designer begins to stand out in a league of their own is when they have practiced enough and creatively mastered their individual aesthetic.